In today's day and age, Facebook has become a way of life. It is
estimated that for everyone in the United States with internet access, more
than 80% have a Facebook account. However, consumers are increasingly concerned
because they believe that their insurance companies may be using their private
Facebook posts to investigate claims. Can this really happen? The answer is
maybe, and here's how:
Using Social Media for Your
Protection
One of the reasons why insurance companies
are beginning to turn to social media sites like Facebook is because people
often have more vivid memories of an accident immediately after it happens
rather than several days or weeks down the road. Experts in the field now claim
that it is wise to take photos of the scene and upload them to Facebook along
with a detailed (although respectful) account of what occurred. This way, in
the event that there is ever any dispute later, the information is readily
available for you to pull up and show to your agent. Insurance companies are
almost twice as likely to check your social media sites if you have reported an
accident-related injury, too.
How Some Claims Are Denied
However, there's another side to this
story to consider, as well. Adjusters and agents will often look for the
Facebook pages of individuals who have claimed bodily injury in an accident
claim filed with their companies to see whether or not the claims are
fraudulent. If someone says that they are unable to walk without significant
pain due to the accident yet they post pictures of themselves golfing, skiing
or performing other activities, then there is a very good chance that the claim
will be denied because it was obviously fraudulent in nature. This mining is
typically performed by special investigation units working for the insurance
company, though third party investigators are sometimes hired, as well.
Is This Legal?
Mining for information related to
automobile accident claims is perfectly legal as long as the information
gathered is part of a public profile. This means that if you have your account
set to private and only people you have chosen to be 'friends' with can see
your information, then they cannot breach that privacy in order to gain access
to your information without breaking the law. However, an insurance adjuster
absolutely can use information that is found on your friends' Facebook pages as
long as they have permission from the account holder. Although some people
complain that this is unethical, it is perfectly legal as long as your
'friends' give the okay.
Protecting Yourself
Of course, the best thing that you can
possibly do to protect yourself in the event that you are involved in an
accident is to avoid filing a fraudulent claim. With all of today's technology,
you probably won't be able to get it past the specialists who know how to do
their research. Other than this, if you are in an accident, you can post photos
and an account of what happened for your own records. However, it is probably
best if you avoid any statements or comments that could be considered
disrespectful. The last thing that you can do to prevent unauthorized access to
your personal information involves making sure that your Facebook account is
set to 'private', keeping in mind that your profile picture and cover photo can
still be viewed by anyone as if they were public.
In a nutshell, while many consumers are
upset and even angry that an insurance adjuster would access Facebook or other
social media sites for the purpose of gathering information, if you play your
cards right, this can only help you in the long run - if that person can even
gain access to the information in the first place.